Storytelling lies at the heart of employer branding. For more than 15 years, I’ve had the privilege of helping global brands like VMware and SAP as an in-house leader and through my consulting practice here at Proactive Talent, companies like Siemens Energy, Uber, GE, Boston Consulting Group,
The hiring and recruiting industry is embracing artificial intelligence (AI) and automation like never before. From screening resumes to predicting employee success, AI-powered tools promise to save time, reduce costs, and improve decision-making. But how do you know if these tools are actually
In the latest episode of TribePod, I sit down with long-time friend Lars Schmidt—an influential voice in the HR world—for an insightful and engaging conversation that dives deep into the heart of modern HR and talent acquisition. Lars, founder of Amplify Talent and author of "Redefining HR," has
Imagine being able to connect with the brightest minds around the world, simply because your employer brand speaks directly to their unique cultural experiences and aspirations. Global companies that master storytelling across regions aren’t just attracting talent—they are shaping their entire
In our latest episode of TribePod, we’re thrilled to host Jason O'Day, an experienced fractional talent acquisition leader, and consultant, who shares his unique insights on the evolving landscape of recruiting. With a track record that spans both agency and in-house roles, Jason has helped
Skill-based hiring is again gaining momentum in the recruitment space, and for good reason. But before we dive into the exciting potential of skill-based hiring as a universal language, let’s clarify what it means. If you ask a room of HR leaders or recruiters, you’re likely to get varied responses
In 2023, Proactive Talent made the tough yet necessary decision to step back and take a break. The world was in flux, the talent acquisition landscape was shifting rapidly, and the needs of our clients were evolving faster than ever before. It was clear that this wasn’t just a moment to pause—it
Providing an exceptional candidate experience isn’t just a nice-to-have—it’s a critical differentiator that directly impacts hiring outcomes, offer acceptance rates, and your employer brand. The journey from initial job posting to onboarding is a vital opportunity to engage, impress, and convert
