There is a reason that the employer brand ownership is a never-ending debate that has been a topic of concern. This has a lot to do to the lack of understanding behind who controls the brand of a company, both internal and external. For many organizations, employer branding is a shared

Every firm wants to hire the best candidates possible for their firm, yet many firms fall short of this, by making a few mistakes during the hiring process. Hiring culturally fit employees who are willing to say or do anything while at work to agree to the founder’s values is just one of these many

Having an established employer brand is crucial to your talent acquisition efforts, especially if your company is interested in top-tier candidates who can add real value. While most employers are considering choosing an employer branding strategy as a process to recruit candidates, especially in

In the last decade alone, technology has evolved to an extent where it is possible to work from a remote location with the help of basic working tools such as a laptop, cell phone, and WiFi connection. While many companies are yet to embrace the concept of remote work environments, start-ups are

Ever wonder what would happen if we live in a world where everybody dressed like each other and mimicked each other with no variations, no conflicts and nothing new to add or say? The answer is, the world would be a very dull place. Companies who have hired primarily for ‘culture fit’ usually lack

The employee value proposition (EVP) statement is the centerpiece to any well executed employer brand strategy. Your EVP should encompass the true essence of what it’s like to work for your company -- not only from those who are crafting the EVP, but it should encompass several parts in order to be

Culturally fit employees are every employer's dream; until reality kicks in and employers realize that by hiring candidates that mimic exact backgrounds and characteristics of their current employees, the company is failing to progress. While many larger organizations can enforce the concept of

In this fast-paced world, time is of the essence especially while hiring candidates for start-ups and small businesses. While hiring can be done quickly without giving much thought to the process, recruiting without a proper system in place can lead to potential problems down the road such as bad

There is enough evidence to show that companies that hire smartly, spend less time and effort on both training and retentions in the following years. Bad hires are every company’s nightmare and while bad hires cannot be completely avoided, there are a few effective ways through which firms can