What is the story behind your business? If you have one, does it need improving? If you do not have one, why not? In today's world of business, how people perceive your company is more crucial than ever. In this episode of TribePod, Jim Stroud sits down business storytelling coach - Christopher Bartley. In their discussion, the impact of storytelling in leadership & business is discussed. Also, why is User Experience (UX) design so misunderstood? Plus, Jim sings an old song. Figure out who the original artist was and win... nothing. Yes, this is an episode you do not want to miss.
ABOUT OUR GUEST
Christopher Bartley is a UX designer and storytelling strategist that helps professionals elegantly show and tell what they do and why they do it. He is the founder of The Bartley Group, which positions healthcare leaders to acquire more patients, deliver engaging presentations, and build executive trust with teams. Christopher believes there are three types of stories—the stories you tell yourself, the stories you tell your company, and the stories you tell your clients. He believes that these personal, executive, and brand stories give clarity, persuasion, and buy-in for leaders who care about their patients and organizations.